5 enquiry you must do before buying any jewellery online

5 enquiry you must do before buying any jewellery online

Diamonds are precious stones that are mined from the Earth’s crust and find use in the making of jewellery because of their sparkling nature. Diamonds are also one of the hardest substance known to man and are therefore used for industrial cutting purposes as well. The diamonds used for jewellery are expensive and one should always make an informed decision before buying them. This goes out especially for men who are buying diamond rings for the first time for a proposal.

There are several aspects related to diamonds that one should take into consideration before buying diamond jewellery. What kind of a diamond it is, where is it coming from, is it authentic or not are just some of the questions that may come to your mind. Since you are going to spend a considerable amount of money for this ornament, it is always better to do some enquiries and research before you invest. Here are a few things that you should know before buying diamond jewellery.

The 4 C’s

The most important part about buying diamond jewellery is to know about the 4 C’s of the diamond. If you can’t comprehend much about the 4 C’s by reading online, don’t be shy to ask the salesperson at the jewellery shop. The 4 C’s of the diamond determine not just the characteristic of the diamond but also the value and price of the diamond. Among the 4 C’s, the carat, which is the weight of the diamond, and the cut which determines the brilliance of the diamond are the most important factors to consider.

Ask about diamond alternatives

Not all diamonds are ethically sourced and the mined diamonds are associated with environmental damage, poor conditions for labourers and funding wars. If you do not want to contribute to all of this then ask and opt for diamond alternatives such as lab grown diamond UK or other stones such as ruby, sapphire and emerald. Lab grown diamonds are exactly like diamonds and are fabricated in a laboratory.

Diamond certification

The diamonds used in a jewellery should be certified by standard bodies such as GIA. It is important to ask for diamond certification when you buy diamond jewellery because you want to make sure that what you are buying is authentic and you are not being duped by being sold something that is fake.

Diamond jewellery Insurance

Diamond jewellery is precious and expensive just like a major investment in your life. It is also prone to damage and loss. Therefore, just like how you insure expensive commodities such as your car, you should also insure your diamond jewellery that can offer some protection in the case of loss or damage.

Buy back policy

Where you buy your diamond jewellery from makes a lot of difference. Whether you buy it from an online jewellery mag catalogue or a retail shop will influence the perks that come with it. Many jewellers will offer their customers a buy back guarantee of the diamond jewellery they sell. So make sure to enquire about it before buying because this policy also gives a seal of protection and guarantee to your purchase.


Bilal Is a Blogger and an SEO professional. Founder of & & , I have 2 years of experience in SEO & 1 year of Successful blogging @ I have a passion for SEO & Blogging, Affiliate marketer & also interested to invest on profitable stocks.


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